Speaking Engagements
As researchers, we spend a great deal of time talking with consumers and observing their behavior. As such, we are often asked what consumers are thinking about and what clients should do about it. This usually comes in the form of a request for a speech. We are happy to oblige our clients and friends with our thoughts.
Places and organizations to which we recently made presentations:
- American Home Furnishings Association - Annual Marketing Meetings - 2010, 2011
- Accessories Resource Team Annual Conference - 2008
- SURTEX - 2010
- International Housewares Association - Annual Show - 2008
- International Housewares Association - CORE Meetings - 2007, 2009
- International Housewares Association - Education Committee Meetings
- International Gift Fair - 2009
- 41 Madison Avenue - New York Tabletop Show
- Home Furnishings Products Association Annual Meeting - 2010
Our presentations:
We present verifiable information based on quantitative and qualitative research. While we often share charts and tables, we work hard to bring numbers alive with photos and tapes of consumers (presented anonymously) talking about their attitudes and behaviors because we realize that not everyone absorbs statistical information but most everyone can relate to what real people are saying.
As researchers, we try to tell a story for the audience, but we don't tell stories. We don't make it up as we go. If we made a statement, it is verifiable. We aren't self-appointed gurus. We are experienced professionals who combine years of experience interacting with consumers with statistical evidence gained from quantitative surveys. If we make a statement, we can back it up. We strive to give solid, grounded information and direction in our presentations.
Speaker profiles:
